General Information

Welcome to our Privacy Policy page. When you use our store services, you trust us with your information. This Privacy Policy explains what data we collect, why we collect it, and how we use it. By sharing your information with us, we can improve your experience, such as by providing more relevant search results, personalized offers, and faster, more efficient services. We want you to feel confident about how your data is used. We do not sell your personal data to third parties and comply with applicable data protection laws.

Your Rights: Access, Correction, Deletion, and Objection

You have the right to access, correct, or request deletion of your personal data at any time. You may also object to the processing of your personal data by submitting a written request. We implement appropriate technical and organizational safeguards to protect your data from unauthorized access, loss, or misuse. However, no method of transmission over the internet is completely secure. Our website may contain links to external sites that we do not control, and we are not responsible for their content or practices.

Managing Your Personal Data

You can view, update, and manage your personal data at any time. You can also choose how we collect and use your information. If you receive marketing emails or text messages from us, you may unsubscribe at any time by following the instructions provided. Through your account, you can update your contact information, manage your preferences, and choose whether your data may be shared with our partners. These choices do not apply to essential service communications. Your data is stored in a secure database hosted by one of Sweden’s leading web hosting providers.

Data We Collect

We collect data to operate effectively and provide you with the best possible experience. Some data is provided directly by you, such as when you create an account. Other data is collected automatically through your use of our services, including cookies and usage analytics. We may also receive data from third parties. The type of data we collect depends on the services and features you use.

Purposes of Processing:

- Fulfillment and delivery of orders
- Identity and age verification
- Payment processing and credit checks
- Address verification via external providers
- Handling returns, complaints, and warranty claims

Categories of Personal Data:

- Name
- Personal identification number (where applicable)
- Contact details (address, email, phone number)
- Payment information
- Credit information
- Order details
- Account information
- Communications with us

Legal Bases for Processing:

- Performance of a contract (order processing, delivery, payment)
- Compliance with legal obligations
- Legitimate interests (marketing, fraud prevention, address verification)

How We Use Your Information

We primarily use your personal data to provide our services and improve our offerings. Your data may be shared with service providers who assist us in delivering these services. Processing is carried out in accordance with applicable data protection laws and may occur within or outside the European Union. We implement appropriate technical and organizational safeguards to protect your data.

Sharing of Information

We share your personal data only when necessary to fulfill a contract or when required by law. This may include payment processors and technical partners. All recipients are required to handle your data securely and only for the intended purposes. Your data may also be disclosed in connection with a business transaction, such as a merger or sale of assets.